Brand Style Guide - (Academic Proposed Project)
Background
Moon Studios is a small gaming company which created ‘Ori and the Blind Forest’, which creates without narration dramatic visual scenes and a moving story. Microsoft acquired them shortly after. As a third party developer of Microsoft they are still an independently small company.
Challenge
To create a brand style guide which employees will follow that helps the company stay on brand.
Solution
To create a brand style guide which has rules and various situations that may appear but can be solved when reviewing what is acceptable within the guide.
Background
Moon Studios is a small gaming company which created ‘Ori and the Blind Forest’, which creates without narration dramatic visual scenes and a moving story. Microsoft acquired them shortly after. As a third party developer of Microsoft they are still an independently small company.
Challenge
To create a brand style guide which employees will follow that helps the company stay on brand.
Solution
To create a brand style guide which has rules and various situations that may appear but can be solved when reviewing what is acceptable within the guide.
|